Data is a marketer’s most valuable asset. Instead of relying on what you think might resonate with buyers, data, and analytics can help you pinpoint their exact interests and pain points.
On top of this, consumers today are bombarded with thousands of marketing messages across multiple platforms and devices. Data can help your messages cut through the noise. For example, instead of blasting out emails or social posts and hoping for the best, you can ensure your next campaign reaches them at the right time and place and with the right message.
But let’s face it: data can be intimidating, and not everyone is a data whiz. While most marketing tools can track customer behavior and actions, many marketers lack the data analysis skills to connect the dots. Plus, most marketing tools have built-in dashboards that leave much to be desired. For example, many don’t offer the granular insights needed to make data-driven decisions.
Additionally, most marketing teams use an arsenal of digital marketing tools to reach their target audience — CRM tools, web analytics, social media, and email marketing platforms, just to name a few. These platforms collect valuable information but don’t always play nice with each other, making it difficult to get a holistic view of your customer journey, overall marketing efforts, and how different channels interact.
So how can marketers ensure they’re tracking the right KPIs and making the most of the data they’re collecting — without needing a data science degree? Enter Intelligensee.
Our custom reporting dashboards can help you quickly and easily compile, analyze, and visualize marketing data — giving you the insights you need to make better decisions about your marketing efforts.
Our team will connect your marketing software tools to your Intelligensee dashboard so you can see all your data in one place. This way, instead of pulling multiple reports from multiple platforms, you can look at one dashboard to get an overall pulse check on your marketing efforts, zoom in and get granular, or filter the data how you see fit. Our dashboards even have predictive analytics so you can stay ahead of the curve and keep pace with your customer’s changing needs and preferences.
The best part? You can get a custom Intelligensee reporting dashboard for a fraction of the cost of a big-four consulting experience — without sacrificing quality. We run a tight ship, and by keeping our operations costs low, you get a top-tier product at a more accessible price point.
You need the right data in front of you to make meaningful marketing decisions for your company. Intelligensee makes it easy. Our custom reporting dashboard automatically pulls data from across your marketing channels, so you always have the most accurate, up-to-date, and easy-to-understand data at your fingertips.